Jan 12 2010

Ways Change Agents Can Help Sponsors

As I wrote in my last post, even sponsors with lots of experience leading difficult transitions need the help of skilled change practitioners.

Sponsors are most effective when we help them:

Have a clear definition of the change. Effective sponsors must see the desired state clearly and understand the overall intent.

Recognize and express their dissatisfaction with the present state. Successful sponsors need to be keenly aware that the organization cannot afford to fail at the change; they have to be tenacious about fully realizing the initiative’s objectives and communicate effectively to the organization. more